Technology
12 min read

5 AI/Tech tools under $100 you can start using to grow your real estate business.

In today's real estate world, staying ahead means being adaptable and embracing tech these 5 platforms would be where to start. Leveraging these tools effectively covers a wide spectrum of essential aspects within your real estate business.
Written by
Ryan Junt
Published on
May 21, 2024
All posts
  1. Chat GPT
    • We’re starting off with the most famous of all the current AI platforms, the one we all know by now, Chat GPT. When used properly, Chat GPT can be a powerful “assistant” helping you with text based tasks like drafting emails, writing video scripts or creating marketing content.
    • Chat GPT also has the ability to integrate with countless amounts of plugins 
    • making it even stronger than it is on just the surface. This option is only available with the paid version Chat GPT4 however.
    • Chat GPT offers both free and paid plans (Chat GPT4), starting at $20/month. Take our word for it, the paid version is 100% worth it.

  1. Many Chats
    • If you’re ready to generate organic warm leads from social media without having to empty your bank account on Facebook and Instagram ads then Many chats is the best place to look.
    • Manychat is regarded as one of the best current chat automation platforms and  for creating chatbots on Facebook, Instagram, WhatsApp and SMS. It has a super user-friendly interface and visual flow builder, making it easy for users to create chatbots without any coding.
    • By allowing you to create a fully customizable chat bot workflow, it gives you the ability to hone in on your target audience and capture their information. The best part about Manychat is that you do not need a big following to reap the benefits. Simply pick a keyword you want your Facebook and Instagram followers to DM, Comment or Swipe up on your story. Once this specific word is written the system will start the funnel you created and capture the leads information.

      Here’s the best way to use Manychat:
    • Pick Your Specific Audience
      • Ex: First Time Home Buyers
    • Pick Your Call To Action For Them
      • Ex: Home Buyer Guide: The Top 3 Strategies to win a bidding war as a first time home buyer.
    • Pick Your Trigger (KeyWord)
      • Ex: “BIDDING”
    • Build Out Your Manychat Automation
    • Create a Video or Post with the call to action
      • Ex: Record a video of 1 tip to winning a bidding war. Then prompt your audience to comment or DM “BIDDING” for your extensive guide of “The Top 3 Strategies to win a bidding war as a first time home buyer”
    • Capture leads emails and phone numbers through the funnel created.

        ManyChat offers both free and paid plans, starting at $15/month. It is a popular choice for those new to chatbots or working with a tight budget.

  1. Opus
    • For any agent looking to start videos but have no idea where to start then look no further than Opus. With Opus you can take any long form content and turn it into several pieces of short form videos that you can put on Instagram, Facebook, TikTok or any other social platform.
    • Not only will Opus resize the clips for you but it will also add captions, emojis and give you a virality score, showing you which clip is most likely to go viral. If you have no video editing skills and a low budget but still want to create video content then Opus is where you should start.
    • Pros of Opus:
      • User friendly
      • SEO ranking features
      • Clip customization available
    • Cons of Opus:
      • Need long form content for it to work


         Opus offers both free and paid plans, starting at $9/month. The free version will come with water marks and no customization to their edits.


  1. Canva
    • Building a brand presence is arguably one of the most important parts of real estate success. Having consistent and cohesive marketing materials is key to powerful and long lasting impressions on potential and recurring clients. Canva empowers you with the tools to not create high quality marketing but also save you hours of time in the process.
    • Canva not only has access to a library of hundreds of premade templates and assets but also has AI features that will bring your content to the next level such as magic expand. Our personal favorite feature is the brand templates where you can easily save your brand colors, fonts and logos. Making access to your brand so much easier.
    • You can easily create listing graphics, open house flyers and social media templates that will represent your brand and that’s just scratching the surface. If you want to take your designs to the next level then you can explore their app library where you have access to almost any design element you can think of.
    • Pros of Canva:
      • Time Saver
      • Affordable
      • Large Template Library
      • Easy to use compared to other design platforms
      • Free Version Available
    • Cons of Canva:
      • Initial learning curve may take some time.

        Canva offers both free and paid plans, starting at $14.99/month or $119/year.

  1. OnSight Lead Generation
    • Capturing leads has never been as effortless and efficient with OnSight Lead Generation .Whether you're on a mobile device or using the web, our platform simplifies lead generation with an intuitive QR code sign-in. Agents and customers alike benefit from its user-friendly approach, seamlessly integrating essential documents and tailored questions.
    • All forms created on OnSight Lead Gen are fully customizable as well. Our clients have been using OnSight Lead Gen forms for their open houses, landing page captures, event sign ins and so much more.
    • The best part of OnSight Lead Gen is our built in OnSight eSign capabilities. Compliance hurdles become a breeze as OnSight eSign eliminates the need to outsource e-signatures.
    • OnSight Lead Generation starts at $5/month.

Let’s Get Started:

If you’re looking to dive into the world of AI and technology then these 5 platforms would be where to start. Leveraging these tools effectively covers a wide spectrum of essential aspects within your real estate business, ranging from design and video editing to lead generation and business planning. The best part? You can accomplish all of this while remaining budget-conscious.

In today's fast-paced real estate world, staying ahead means being adaptable and embracing technology. With the sudden noise around Artificial Intelligence and advanced technology that can streamline your business, real estate agents now more than ever need to incorporate these tools into their business. These tools offer invaluable benefits helping agents work smarter and achieve better results in a competitive market. We’re going to explore our five top AI and tech tools that every realtor should consider integrating into their business to stay ahead of the curve and maximize success. These tools will combined be less than $100 per month so you don’t have to worry about breaking the bank. Now let’s get into it.

Weekly newsletter
No spam. Just the latest releases and tips, interesting articles, and exclusive interviews in your inbox every week.
Read about our privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.